Super Bowl Logos
Beginning with Super Bowl LV, I began designing my own version of each season’s Super Bowl, focusing heavily on what makes each host city unique. The NFL had stopped customizing each year’s logo, instead focusing on a design system that carried through to each Super Bowl, and lost a lot of the character that made each each year’s logo so fun. I have tried to give my own take, while understandably not having anyone to answer to when making design decisions. I don’t pretend to understand the process or the amount of pressure that the NFL and its design team is tasked with when creating their logos. I’m just a guy on the Internet making Super Bowl logos for fun.